Thomas R. Martin
Executive-in-Residence
College of Charleston

Thomas R. Martin was named the first Executive in Residence in the Department of Communication at the College of Charleston in Charleston, South Carolina in February, 2007. In this role, Martin works with the students, faculty and administration of the College to enhance the relationship between the Communications Department and the business community and to help its students successfully transition into the business world. As EIR, Martin teaches undergraduate classes, conducts graduate seminars, meets with members of the university community-students, faculty, staff, alumni-and works with the Department's Advisory Council of which he is also a member.
In addition to his role at the College, Martin serves as a senior counselor with Feldman and Partners, a management consulting firm whose focus is to help companies, associations and institutions maximize their return on investment in the communications function. Martin writes a regular column on communication issues for PR Week magazine and is a frequent guest lecturer at other colleges and universities.
Martin retired in 2007 from ITT Corporation, where he served as Senior Vice President and Director of Corporate Relations at the $8 billion diversified global engineering and manufacturing company. Martin joined the company in September of 1996 and was elected a senior vice president by the board of directors in March of 1999.
At ITT Corporation, Martin was an officer, a member of the company's Executive Council and was responsible for worldwide brand and reputation management, public relations, employee communications, government affairs, corporate advertising and community relations. Martin served as a management liaison to the Corporate Responsibility committee of the Board of Directors, was a member of the Disclosure Committee and chairman of the ITTCorporation Political Action Committee. In 2005-2006, Martin led the launch of a unified corporate brand identity and advertising program that resulted in the change of the corporate name from ITT Industries to ITT Corporation. The company's logo and ads feature the tagline, "Engineered for life," highlighting the company's strong engineering and manufacturing heritage.
Martin was formerly Vice President, Corporate Communications for Federal Express Corporation where he was responsible for worldwide public relations, investor relations and employee communications for the Fortune 150 Company. He joined Federal Express in 1978 and assumed posts of increasing responsibility in the communication field prior to becoming the chief communications officer in July 1995. In 1988, his department launched FXTV, one of the largest and most successful internal satellite television networks. He was also responsible for the public relations and internal communications efforts for the launch of the FedEx brand in 1994.
Martin earned his BA at Vanderbilt University. He has served as a trustee of the Arthur W. Page Society, a membership organization for senior corporate communication executives, since 2002, and was President of the Society in 2004-2005. In 2005, he was elected to the Board of Governors of the Josephson Institute of Ethics. He is Vice Chair of the Advisory Council of the Department of Communications for the College of Charleston and is a trustee of the Institute for Public Relations. In November of 2006 he was inducted into the PR News Hall of Fame. In 2001, he received a New York ADDY award for ITT's corporate advertising. In 1999, he was the recipient of a Mobius Advertising Award for ITT's first television commercial.
About the College of Charleston Department of Communication
The Department of Communication offers the largest single major at the College of Charleston, with approximately 800 majors in an undergraduate population of just under 10,000. The Department is housed in the School of Humanities and Social Sciences, the largest of the Academic Schools and the home for most of the College's popular interdisciplinary programs including both majors and minors. In 2006, the Department inaugurated a Master of Arts in Communication, a comprehensive master's program emphasizing corporate and organizational communication. Founded in 1770 and chartered in 1785, the College of Charleston is the oldest institution of higher education in the state of South Carolina and the thirteenth oldest in the United States. The College of Charleston is ranked 4th by U.S. News and World Report among southern masters-level public universities in America's Best Colleges.




