Director I, NCS Public Relations and International Communications
This position is responsible for leading the public relations and international communication function for this $4.5 billion business.
As a senior communications professional in Raytheon, this individual will be responsible for media relations and marketing communications strategies for NCS level and international business initiatives and pursuits. Reporting directly to the NCS Vice President of Communications, and indirectly to the NCS Vice President of Business Development, the incumbent will work regularly with various members of the NCS leadership team and will be expected to serve as a stand-in to the NCS VP of Communications on all external communications matters.
Director I, NCS Public Relations and International Communications is responsible for leading the public relations and international communication function for this $4.5 billion business. The international market represents a significant growth area for NCS and the successful candidate will have significant international communications experience with demonstrated success in leveraging a comprehensive international communications plan to contribute to the bottom line.
This individual must work closely and collaboratively with NCS Business Development and the product line communications leaders, counsel them in their product-line specific public relation and international activities, and provide hands on-support for those efforts that have broader communications value to NCS or Raytheon as a whole. Additionally, this individual will work closely with Corporate Communications on various engagements and by representing NCS on the PR IPT.
Other important aspects of the role are to insure that the press coverage metrics program is maintained or enhanced; that the business is well-prepared to manage crisis situations from a media relations perspective; and, that the business leaders are aware of significant press coverage about, and relevant to, the NCS business.
Required Skills:
- Minimum 15 years of experience in all communications disciplines, including; PR, advertising, marketing, and organizational communications.
- 10 years of international communications experience with a demonstrated understanding of the Middle East and Asian markets.
- Proven experience developing strategic communications plans and determining most effective communications tools including print, electronic, and face-to-face.
- Demonstrated experience working with executive leadership, able to serve as a strategic advisor on all communications matters.
- Strong interpersonal skills with the ability to influence in a highly matrixed environment.
- Capacity to grow into positions of increased responsibility within the organization.
- Ability to communicate to multiple, diverse audiences at all levels of the organizations.
- Collaborate, partner with and advise managers on department communications issues.
- Must be able to manage multiple priorities in a fast-moving dynamic environment.
- Must reflect self confidence, passion and engagement through personal communications behaviors.
- Consistent track record at achieving results. Team player and collaborator.
- Demonstrated ability to deliver a high level of service to clients while maintaining course on achieving organizational goals.
- Experience in a DOD and/or Government Agency environment.
- Bachelor of Science in Communications, Business, Public Relations, Organizational Communications or related discipline.
Desired Skills:
- Experience managing, coaching, and developing communications professionals.
- Masters Degree in Communications, Business, Public Relations, Organizational Communications or related discipline
This role will be in the DC area.
Candidates please respond to: RichBrown@Raytheon.com
Director of Digital Communications
Position Overview
- Serve as key digital and new media spokesperson with traditional, online media outlets and bloggers to enhance Walmart's reputation at the national and local level. Work closely with senior management to drive digital communications and new media strategies that will enhance the company's reputation. Ensure that issues are monitored and addressed as it relates to these areas.
- Direct the development and execution of proactive digital communications and new media outreach strategies focused on key pillar areas including sustainability, health care, community and opportunity.
- Manage digital communications issues reactively in a rapid response mode, and integrate new media strategies into communications plans to leverage company initiatives.
- Support the mobilization of third-party constituents through online channels to speak out publicly for Walmart on targeted issues.
- Represent corporate communications' views and opinions, and influence decisions on potential reputation issues, especially pertaining to digital and social media.
- Position requires an individual who is experienced in all facets of digital communications and social media. The individual also must be a team player with excellent communications skills, solid people management experience, and able to build and maintain strong partnerships internally and externally.
- Position requires proven relationships with bloggers and social media influencers and ability to develop meaningful, dependable relationships with bloggers and social media in key pillar areas including sustainability, health care, community and opportunity ensuring that Walmart's position is reflected online.
Specific Responsibilities
- Serve as key digital and new media spokesperson with online media outlets and bloggers. Be proactive in establishing relationships with bloggers and social media influencers.
- Develop strategic communications plans in support of our digital and new media initiatives.
- Drive organizational development of new media capabilities to integrate efficiently with larger corporate affairs unit
- Partner with other corporate functions including marketing, walmart.com, and relevant business units to ensure the appropriate use of a wide range of digital communications vehicles in the delivery of consistent messages across audiences.
- Manage agency partners to develop and assist in the execution of new media strategies and tactics
- Monitor key new media channels and blog sites.
- Manage development and implementation of online monitoring system to measure effectiveness of programs.
- Provide strategic new media advice and counsel to senior management.
- Manage budgets and resources as designated.
Qualifications
Required
- Minimum 5 years of experience in new media and digital communications
- Bachelor's degree in journalism, marketing, communications or related field
- A thorough understanding of online technologies, Web 2+ services and social media trends
- Experience working with bloggers and social media outlets
- Excellent communication skills, both oral and written, including "social media presence"
- Strong project management and strategic interactive skills
- Proven track record of building and maintaining relationships with bloggers and social media representatives
- Computer skills and ability to use technology to ensure consistent and constant communication
- Ability to provide financial oversight for budgets
- Proven ability to motivate and manage a team of skilled professionals
- Must be on call 24/7 to assist with issues management and emergency response within the division
- A keen sense of judgment and tact, as well as an ability to work with all levels of management, social media, community organizations and general public
- Strong problem-solving skills
- Ability to think strategically and purposefully while managing multiple issues and projects.
Preferred
- Digital agency or outside consultancy experience
- Experience with retail organization
- Understanding of consumer products
- Political and campaign background
Contact
For consideration, please contact David Tovar at David.Tovar@wal-mart.com or 479-204-6395.
Frank Ovaitt
CEO Emeritus
Institute for Public Relations
FRANK OVAITT, Associate Professorial Lecturer at The George Washington University Graduate School of Political Management, teaches applied research in public relations and public affairs. He is CEO Emeritus of the Institute for Public Relations, an independent foundation dedicated to the science beneath the art of public relations. He served as President and CEO of the organization from 2004 to 2009.
Frank has also served as Managing Director of Crossover International Inc., an independent firm providing communications management services to leading multinationals and young entrepreneurial companies. He is an executive adviser to Enamics, Inc., a business technology management company in Stamford, CT, where he previously served as Chief Marketing Officer.
Prior to founding Crossover in 1995, Frank was Vice President-Corporate Affairs for MCI. He played a central role in reshaping the company's image as it entered information services and global markets. He also led the communications effort for an industry coalition to lobby the U.S. Congress on the most sweeping telecom legislation in 60 years.
Before joining MCI, Frank held a variety of executive positions with AT&T. As Public Relations Vice President-International, he directed all communications efforts outside the U.S., establishing a network of staff and agencies to represent the company in more than 40 countries. Other assignments included: Director of College & University Relations, and Customer Communications Director for AT&T Bell Laboratories.
As Editorial Services Director for Monsanto, a leading chemical and biotechnology company, Frank was the chief writer responsible for award-winning shareowner publications, executive speeches, and issues management. He began his career with Southwestern Bell Corporation.
Frank holds a Bachelor of Journalism degree from the University of Missouri and an MBA from New York University. He has taught professional seminars on international public relations and delivered guest lectures at the University of Florida, the University of Maryland, the University of Missouri, and George Mason University. Current and former affiliations include:
-Board Member and Chair, Search and Nominating Committees, Thomas Jefferson High School for Science and Technology Partnership Fund
-Co-Chair, Campaign for Media Transparency, International Public Relations Association
-Accredited by the Public Relations Society of America; Chairman of the International Section
-Co-Chairman, Public Relations World Congress 2000
-Member, Arthur W. Page Society, dedicated to corporate communications issues
-Advisor, "News in the Next Century" project, Radio & TV News Directors Foundation
-Charter Board Member and Secretary, Global Public Affairs Institute
2009 - Page Society In The News
2008 - Page Society In The News
Arthur W. Page Society In The News
Director Public Relations and International Communications
Director Public Relations and International Communications
Washington DC Location
A major US Aerospace & Defense corporation seeks an accomplished Director of Public Relations and International Communications. The position will lead the public relations and international communication function for a $4.5 billion Sector. The international market represents a significant growth area for this business and the successful candidate must have significant international public relations, particularly in the Middle East, and demonstrated strategic and execution success in support of market positioning, program capture, and business development initiatives. This position will be responsible for media relations and marketing communications strategies for Sector domestic and international business initiatives and reports to the VP, Communications for this sector. A successful incumbent will have significant career growth opportunities.
Please forward current resume/bio, with a list of quantifiable achievements per the contents of the above profile to:
Mr. Frank Ritter
Ritter International
Aerospace, Defense & Intelligence Search Practice
1201 Macy Drive
Roswell, GA 30075
FrankRitter@RitterIntl.com
www.RitterIntl.com
Registration Now Open for 2010 Spring Seminar
Ever wondered how you could make an even greater impact at work? Then, consider your calendar booked for April 8-9, 2010. The Arthur W. Page Society's 25th Annual Spring Seminar "Becoming Indispensable to Your Organization" will explore the new pressures faced by chief communication/corporate affairs officer and deliver real-world strategies to help you become even more valuable to your organization - on an individual and function-wide basis.
Get ready to take notes and bring your teams, because you'll all benefit from sessions on critical topics like what CEOs want from the CCO; how to be effective with the Board of Directors; how to play on multi-functional teams; what prospective employers are looking for; and how to make your function indispensable to your organization. All this and more will ensure that you'll leave the 2010 Spring Seminar equipped with the perspectives and expertise vital to succeeding in the current business environment.
And you'll hear it straight from the experts. Two of the most successful CEOs in the nation - Irene Rosenfeld, Chairman and CEO of Kraft Foods, and Andrea Jung, Chairman and CEO of Avon Products, will be joining us in April.
Other exciting speakers confirmed for our event include internationally renowned expert on the science of influence and negotiation, Dr. Robert Cialdini, and Executive Vice President, Corporate Communications of NBC Universal, Allison Gollust.
So don't take a major chance on being a minor player. If there's one event essential to your future, it's the Arthur W. Page Society's 25th Annual Spring Seminar, "Becoming Indispensable to Your Organization." Join us at The Waldorf=Astoria, New York, NY on April 8-9, 2010.
To register online, click here. (You may access the online registration anytime from the Arthur W. Page Society Web site at http://www.awpagesociety.com/ by clicking the button at the bottom of the page "2010 Spring Seminar")
To download a printable registration form, click here.
To make hotel reservations online, click here or call The Waldorf=Astoria at (212) 872-4800.
Page Member Notes
December 2009
MEMBER NEWS
Page Society board member, Paul Argenti, professor of corporate communication at Tuck School of Business at Dartmouth has co-authored a new book, "Digital Strategies for Powerful Corporate Communication" where he reviews today's' Web 2.0 landscape and analyzes the increasingly critical role corporate communications plays in every organizational function. Argenti and co-author Courtney Barnes provide case studies illustrating digital communications best practices at HP, Southwest Airlines, Sony, Dell, IBM, Starbucks, HBO, FedEx, GE, and other major players. For more information on the book, click here. To read a blog post by Page Society trustee Jon Iwata, senior vice president, marketing and communications, IBM Corporation, reviewing the book on the Page Turner Blog, click here.
Kathy Fitzpatrick, professor of public relations and director of graduate studies in public relations at Quinnipiac University, has published a new book entitled "The Future of U.S. Public Diplomacy: An Uncertain Fate" (Martinus Nijhoff/Brill, 2009). She also was recently named a Research Fellow in the Center on Public Diplomacy at the University of Southern California. During the two-year fellowship, Fitzpatrick will direct a study entitled "U.S. Public Diplomacy's Neglected Mandate: Advancing Mutual Understanding," which will examine the status and scope of public and private sector initiatives to enhance Americans' understanding of the world and its citizens.
Incoming president of the Arthur W. Page Society, Bill Margaritis, corporate vice president, global communications and investor relations of FedEx Corporation, authored an op-ed in the December issue of PRWeek titled "Become the "CEO of You" to build your personal brand" where he emphasizes the importance of identifying your unique talents and experience as a "company" and viewing yourself as its CEO. "Your job: create a strong, recognizable brand, grow and differentiate your business, and, above all, protect your reputation," he says. In the article, Bill also outlines commitment to integrity, to making yourself relevant, using kaleidoscope thinking, and strengthening leadership values and delivering on them, as key to building reputation. To read the full article, click here.
Dave Senay, president and CEO, Fleishman-Hillard recently presented at the World Economic Forum's India Economic Summit as part of a panel examining "The Future of Indian Media and Entertainment" in Mumbai, India on November 9. The panel discussed the globalization of Indian cinema and the booming media and entertainment market. The market has grown tremendously in the television, Internet, advertising, music and animation industries. Also discussed were considerations for increasing access to investment and lowering regulatory barriers. Senay noted that the Indian entertainment and media market will grow an impressive 11 percent CAGR through 2013, compared to a global average of 2.7 percent. The growth of traditional media should not stop or slow India's drive into the digital and integrated world as other countries are facing. "Use this cushion of time wisely, begin aggregating media platforms, and begin gathering the rich data that such integrated approaches provide," stressed Senay.
Margery Kraus, Page Society board member and president & CEO of APCO Worldwide, has been elected the 2010 chair of the Council of Public Relations Firms' Board. "My goals as Chair will be to continue to demonstrate value of PR in the C-suite, advance PR's ownership of digital media and strategy, and encourage active and visible member engagement," said Kraus. Page Society members, Donna Imperato, chief executive officer, Cohn & Wolfe, Jennifer Prosek, chief executive officer and founder, Cubitt Jacobs & Prosek Communications, Dave Senay, president and CEO, Fleishman-Hillard, Melissa Waggener Zorkin, chief executive officer and president, Waggener Edstrom Worldwide, were also elected as board members of the Council. Ray Kotcher, Page Society trustee and senior partner and CEO, Ketchum, is the immediate past chair of the Council.
During its assembly in San Diego, the Public Relations Society of America (PRSA) announced the election of its officers and directors for the 2010 board of directors. Gerard Corbett, founder and CEO, Redphlag LLC, and previously vice president and general manager of the branding and corporate communications group of Hitachi America, Ltd., has been elected a 2010 Board Member and Executive Officer of PRSA. The annual meeting took place prior to the PRSA 2009 International Conference, "Delivering Value."
Since leaving MasterCard at the end of October, Harvey Greisman presented at two industry forums: The EchoChamber meeting in New York, N.Y. and PR agency APCO's annual worldwide leadership conference in Washington, District of Columbia. To many of Echo's top clients, Harvey outlined where he saw the industry going over the next few years and how that fundamentally changes the nature of the value chain, from the educational disciplines that should be pursued in college and graduate school, to the in-house training and further specialization necessary at PR agencies, to the scope of work that now must be top priority in corporate communications departments. For APCO's top leadership, he discussed the need for PR firms to better understand the corporate environment and agenda, and be more expert at helping to lead that effort rather than follow.
Over the years, Harvey has helped PR agencies better leverage and manage their existing client accounts as well as develop new business. He believes, "media relations has broadened into influencer relations, internal communications (culture transformation and workforce enablement) is the new media relations on the power scale, and that reputation management reigns supreme - - but analyzing reputation must be coupled with precise methods of enhancing reputation to achieve sales, regulatory and loyalty goals." Harvey is now looking to the next chapter in his career, and is undertaking consulting assignments in the interim. He can be reached at HarveyWilliamGreisman@Gmail.com and at 203.221.1530.
After serving Novartis International AG for 27 years, Ann Bailey recently retired from the company. She was named Head of Corporate Communications for Novartis in April 2005. Before taking on this role, she lead the Global IQP Program Office, where she was responsible for developing and implementing the global Pharma IQP initiative, a project-based performance improvement initiative focused on continuous improvement through new skills and knowledge. She has also served as Head of Pharmaceutical Operations - France where she oversaw manufacturing, quality assurance and logistics for Novartis pharmaceutical products within France. Her leadership led to the site becoming the global manufacturing Center of Excellence for liquids and suppository products, with consistently strong customer service levels and quality performance. Ann can now be reached at annlaasebailey@gmail.com or at 505 820 0337.
PAGE SOCIETY NEWS, EVENTS AND PROGRAMS
The Arthur W. Page Society, in conjunction with the Institute for Public Relations, is pleased to invite your students and faculty colleagues to participate in our 9th Annual Case Writing Competition in Corporate Communications. This program encourages business school students, as well students from schools of communications and journalism, to conduct research that focuses on the critical role played by corporate communications and public relations in the executive management function. Student authors of winning entries and their faculty advisors will be awarded cash prizes and recognized by the country's leading corporate communications executives. The Grand Prize winners will be invited to an Awards Ceremony Dinner scheduled for April 8, 2010 at The Waldorf Astoria in New York City. All winning entries will be published and distributed by the Page Society and its co-sponsors.
For more details on the competition, submission guidelines, judging standards, eligibility, entry requirements, and to download an entry form, please visit the Case Study Competition section under the Resources tab of the Page Society Web site. Here you may also read winning case studies from previous years. The deadline for entries for the 2010 Case Study Competition in Corporate Communications is January 15, 2010. To download the 2010 Call for Entries, please click here.
The Arthur W. Page Society, the Council of Public Relations Firms and the Institute for Public Relations, present the Leadership Forum on Feb. 3-5, 2010 in New York, NY. This is an intense two-day seminar for high-performing, mid-career managers at public relations firms, plus Global 1000 corporate communications professionals whose primary responsibilities include working with public relations agencies. The Leadership Forum's major objective is to develop outstanding future leaders of public relations and communications, and to provide networking opportunities where upwardly mobile professionals can learn from national leaders in the field and from each other. The instructional team includes: Nick Ashooh, senior vice president - communications, American International Group, who will lead a program session on communications strategy during AIG's recent financial crisis, and Elise Eberwein, senior vice president - corporate communications, US Airways, will discuss how her company's communication function worked closely with US Airway's senior management team during last winter's "landing on the Hudson." We invite you to consider sending members of your team. For more information, and to register online, click here.
Registration opens soon for the 2010 Spring Seminar "Becoming Indispensable to Your Organization." Mark your calendars now for the annual event to be held April 8 - 9 at the Waldorf Astoria Hotel in New York, NY.
At the Page Society's Annual Business Meeting held in Chicago during the 2009 Annual Conference, Page Society President Maril MacDonald delivered the President's Report. We have the audio recording of this presentation, and the power point presentation available for members on the Page Society Web site. Click here for the audio, and here for the presentation.
Arthur W. Page Society released its 2008 Annual Report at the Annual Business Meeting in Chicago. This includes a comprehensive report of the key programs, milestones and initiatives of 2008 - the 25th anniversary of the Page Society, as well as detailed financial statements. We hope this document will inform you of the work the board of trustees and the staff have undertaken on behalf of the Page Society membership. Copies of the report have been mailed to members who were not able to attend the annual meeting. A soft version is also available on the Arthur W. Page Society Web site under the Resources section.
We are delighted to bring our members an array of resources to recapture the highlights of the 26th Annual Conference "Values Under Stress" held in September 2009 in Chicago, in a special section we have created on our Web site dedicated to this Arthur W. Page Society signature event. Summaries of Day One, Day Two and Day Three of the conference, conference program, speaker biographies, information on attendees of the Annual Conference, and high resolution photos are available for free download. Downloadable audio recordings of conference sessions, blogging by members, news releases and other resources have all been made available to Page Society members on the Past Events section of the Members Only part of the Web site. Be sure to visit!
In case you missed the recent Page One Teleconference "Insights from the World Economic Forum Summer Davos in China: Relaunching Global Growth" on November 9, click here for an audio replay. Moderated by Tom Kowaleski, chief communication officer at BMW and Page Society trustee, the panel included Margery Kraus, president and chief executive officer, APCO Worldwide and Page Society trustee, and Dave Senay, president and chief executive officer, Fleishman-Hillard, who shared their insights from the World Economic Forum's third annual Summer Davos summit in Dalian, China and the implications for corporate communicators. The panel explored success versus survival in a global downturn, rebuilding trust and confidence, and strengthening international cooperation.
We have a synopsis report on the 4th Annual Arthur W. Page Society/ Tuck School of Business Symposium on Communication, that took place on June 2nd at the Dartmouth Club in New York, available for you on the Page Society Web site (under Past Events in the Members Only tab). To read the synopsis of the symposium, click here. For photos, click here. To read the blog post on Page Turner by Bob Pearson titled "What Great Brands Understand About Building Trust Online," click here. To view the power point presentations, click on link - "Business Ethics and Corporate Trust," "2009 Edelman Trust Barometer" "Building Trust Through Digital Communication."
A recent report published by the Society for Human Resource Management prominently cites the "The Dynamics of Public Trust in Business - Emerging Opportunities for Leaders" from the Arthur W. Page Society and the Business Roundtable Institute on Corporate Ethics. The report entitled "Business Ethics: The Role of Culture and Values for an Ethical Workplace" posits that the foundation of a company, whether domestic of global, and the commitment to business ethics is built through the organization's culture, values and leadership. Referencing the Trust Report, the SHRM report stresses the importance of ethical leadership and that trust is a critical factor in business --"Companies can create positive business ethics by generating goodwill, communicating openly and taking advantage of opportunities for leaders to create value based on a foundation of accountability, responsibility and integrity." To read the full report, click here.
Check out the latest blogging on the Arthur W. Page Society Blog, "Page Turner." Read The "Thumbs" Behind the Twitter Posts by Jeff Hunt, Principal, PulsePoint Group. Click here for "What We Should Learn from Nurses" by Tom Nicholson, Executive Director, Arthur W. Page Society. To read, "Social Media: an Unexpected but Welcome 'Gift' to Communicators?" by Sandra Macleod, CEO, Echo Research Ltd. click here.
If you'd like to share senior level communication job opportunities with fellow Page members, the Page Society is happy to publish these job listings that may be of interest to our members on our Web site (Job Listings section under Members Only tab on home page). To have a job opening listed, send the job description, requirements and contact information to amewawalla@awpagesociety.com. There is no charge to publish a job listing.
OTHER NEWS
Dues renewal notices have been sent for 2010 memberships. After careful consideration, the board has held dues at the same level as last year. Included with your dues notice is a listing of sponsorship opportunities for 2010. If you can provide sponsorship for 2010 Page Society activities from either your 2009 or 2010 budgets, we will be very appreciative. To renew online, just visit the Page website at www.awpagesociety.com and click on the gold button at the bottom. Or you can go directly to: http://www.awpagesociety.com/site/members/2010_membership_dues_renewal/
We invite all Page Society members to update your profile and bio on the online member directory available on the Arthur W. Page Society Web site within the Members Only section to keep your colleagues at the Page Society informed of the latest, and to make your networking experience even more meaningful. The direct link for the Member Directory is: http://www.awpagesociety.com/member/memberlist/.
Please send your news for Page Member Notes to Anuneha Mewawalla at amewawalla@awpagesociety.com.
Press Releases
Sept 15, 2009
Arthur W. Page Society Elects New President and Trustees at Annual Conference
William (Bill) Margaritis, corporate vice president, global communications and investor relations of FedEx Corporation, has been elected president of the Arthur W. Page Society at the annual business meeting in Chicago.
Sept 14, 2009
Arthur W. Page Society Names Jon Iwata Winner of 2009 Hall of Fame Award
The Arthur W. Page Society announces that Jon Iwata, senior vice president, marketing and communications of IBM Corporation, has been selected as the recipient of the Arthur W. Page Society's 2009 Hall of Fame Award.
Sept 14, 2009
Arthur W. Page Society Announces Winner of the Distinguished Service Award
E. Bruce Harrison, CEO and founder of EnviroComm International, is the recipient of the Arthur W. Page Society's 2009 Distinguished Service Award.
