About

Chip Heath is a professor at Stanford Graduate School of Business, teaching courses on business strategy and organizations. He is the co-author (along with his brother, Dan) of two books. Their most recent book, Switch: How to Change Things When Change is Hard, debuted at #1 on the New York Times and Wall Street Journal bestseller lists. Their first book, Made to Stick: Why Some Ideas Survive and Others Die, was a New York Times and Business Week bestseller, and was an Amazon Top 10 Business Book for 2007 for both editors and readers. It was translated into 27 languages including Thai, Arabic, and Lithuanian. Chip has consulted with clients ranging from Google and Gap to The Nature Conservancy and the American Heart Association. His parents are just happy that their sons are playing well together.

Chip’s research has appeared in Organizational Behavior and Human Decision Processes, Quarterly Journal of Economics, Cognitive Psychology, Journal of Consumer Behavior, Strategic Management Journal, Psychological Science, and the Journal of Risk and Uncertainty. Popular accounts of his research have appeared in Scientific American, the Financial Times, the Washington Post, Business Week, Psychology Today, and Vanity Fair, NPR, and a National Geographic television show.

Chip has taught courses on Organizational Behavior, Negotiation, Strategy, International Strategy, and Social Entrepreneurship. Prior to joining Stanford, Professor Heath taught at the University of Chicago Graduate School of Business and the Fuqua School of Business at Duke University. He received his BS in Industrial Engineering from Texas A&M University and his PhD in Psychology from Stanford.