Bob Feldman is co-founder and partner of PulsePoint Group, a management and digital consulting firm with offices in Los Angeles and Austin. The firm was founded in 2008 and acquired in 2014 by ICF International (Nasdaq: ICFI).
PulsePoint Group specializes in C-suite consulting in three key areas: organizational design and change management; brand and reputation management; and digital and marketing transformation.
Bob has advised such PulsePoint clients as Bristol-Myers Squibb, Cox Enterprises, Chevron, Deloitte, Disney, DuPont, GE, General Mills, Hilton Worldwide, Johnson & Johnson, Novartis, Toyota, USAA, Visa and Wells Fargo.
Previously, Bob was with DreamWorks Animation SKG as the company’s first head of corporate communications and corporate marketing. Prior to DreamWorks, Bob lived in New York and was for eight years president and chief executive officer of the worldwide public relations firm GCI Group, an independent unit of Grey Advertising and WPP. Before GCI, Bob held senior positions with Ketchum and Burson-Marsteller, two other large, well-respected public relations firms. Bob authors a monthly column in PR Week magazine focused on the management of the corporate communications function. He also teaches a graduate-level course in corporate reputation at USC’s Annenberg School, and serves on the Board of the school’s Public Relations Center. Additionally, Bob serves on the Board of Directors of the Arthur W. Page Society, the professional association for senior communications executives.