Dr. James E. Grunig has articulated three kinds of research in our field: 1. Research used in the practice of public relations to identify publics, set strategies and measure results. 2. Research on the practice of public relations to...
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The Authentic Enterprise Provides Basis for Rich Discussion
Tom MartinThe Authentic Enterprise held center stage for two and a half days recently at a gathering of leading academics, corporate and agency practitioners. It definitely accomplished one of the key objectives by encouraging dialogue on the outcomes the...
Read More »How much transparency is enough?
Tom-P.-NicholsonToo many corporations and agencies have made the mistake of disguising advocacy efforts by creating phony front organizations posing as something other than what they really are. It’s very clear that honesty is always the best policy and...
Read More »Looking Ahead to Future Leaders of the Profession
Donald K. WrightA major objective of both the Arthur W. Page Society and its The Authentic Enterprise white paper is to stimulate dialogue that will help organizations be more authentic. Since its inception 25 years ago, the Page Society has established a solid...
Read More »The Dialogue Takes Off
Roger BoltonThe dialogue we hoped to spark when we published The Authentic Enterprise and launched this blog is taking off. References to our white paper and our blog are popping up all over the world in the blogosphere and in the mainstream media, as...
Read More »A New Role for the CCO—Defining and Activating Values
Roger BoltonOne aspect of the Page Society’s white paper, The Authentic Enterprise, that has gotten little commentary, is the recommendation that chief communications officers (CCOs) assert leadership in defining and activating values. Ironically, this...
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