Page Turner Blog

Avatar Image
Paul Argenti
  • Professor of Corporate Communication
  • The Tuck School of Business at Dartmouth

Specialization(s):
Investor Relations, Reputation Management, Social Responsibility

Professor Argenti has taught management and corporate communication at the Harvard Business School, Columbia Business School, and since 1981 as a faculty member at Dartmouth’s Tuck School of Business. He has also taught as a visiting professor at the International University of Japan, the Helsinki School of Economics, Erasmus University in the Netherlands, London Business School, Università della Svizzera Italiana and Singapore Management University. He currently serves as Faculty Director for Tuck’s Leadership and Strategic Impact Program, and Tuck’s executive program for Novartis.

Professor Argenti’s most recent book (co-authored with Courtney Barnes) is entitled Digital Strategies for Powerful Corporate Communication, published by McGraw-Hill. His other books include: Strategic Corporate Communication, published by McGraw-Hill, The Power of Corporate Communication (co-authored with UCLA’s Janis Forman), published by McGraw-Hill, and The Fast Forward MBA Pocket Reference (second edition), released through Wiley. He also published a fifth edition of his textbook for McGraw-Hill/Irwin in 2008 entitled Corporate Communication. Professor Argenti has written and edited numerous articles for academic publications and practitioner journals such as Harvard Business Review, California Management Review, and Sloan Management Review.

Professor Argenti is a Fulbright Scholar and a winner of the Pathfinder Award in 2007 from the Institute for Public Relations for the excellence of his research over a long career. He serves on the Board of Trustees for the Arthur W. Page Society and the Institute for Public Relations. Finally, he has consulted and run training programs for hundreds of companies including General Electric, Shell, Sony, Novartis, and Goldman Sachs. You can follow Professor Argenti on twitter at www.twitter.com/paulargenti.

Dec 09

Why Occupy Wall Street is More Significant Than You Think

Paul Argenti

Professor Paul A. Argenti Tuck School of Business at Dartmouth Last month, I had the opportunity to visit the Occupy Wall Street encampment in Zuccotti Park with my daughter Julia just a couple of days before it was dispersed by the NYPD.  It...

Read More »
2 INSIGHTS
Aug 30

How Well Did TEPCO Perform?

Paul Argenti

Professor Paul A. Argenti Tuck School of Business at Dartmouth Last March, I blogged on “Page Turner” about the challenges and opportunities for Tokyo Electric Power Company (TEPCO) as it tried to deal with the early days of its crisis in Japan....

Read More »
NO INSIGHTS
Mar 18

Tokyo Electric Power’s Communication Challenges and Opportunities

Paul Argenti

Professor Paul Argenti Tuck School of Business As Japan sorts through three separate disasters: the earthquake, the tsunami, and the potential nuclear meltdown, the media has focused on the disaster appropriately from the perspective of lives lost,...

Read More »
NO INSIGHTS
Aug 27

The Case FOR Corporate Responsibility

Paul Argenti

Paul A. Argenti Professor of Corporate Communication The Tuck School of Business at Dartmouth Earlier this week, Aneel Karnani, an associate professor of strategy at the University of Michigan’s business school wrote a scathing attack against...

Read More »
NO INSIGHTS
Oct 16

New book by Paul Argenti and Courtney Barnes provides a digital compass for the Web 2.0 world

Paul Argenti

Paul Argenti and Courtney Barnes’ new book, Digital Strategies for Powerful Corporate Communications, is an insightful and practical compass for communicators and brand stewards, navigating the new ocean of globally distributed information,...

Read More »
NO INSIGHTS
Jun 29

Putting Trust at Apple’s Core

Paul Argenti

Trust should be top of mind for any executive trying to navigate the minefields of today’s business environment. The Page Society and Business Roundtable Institute for Corporate Ethics report on corporate trust offers great insights into how...

Read More »
NO INSIGHTS